Our Marketing Strategies
We invest in a range of marketing activities to ensure we capture enquiries and leads across all IT related areas. The graph below outlines the key marketing strategies we use.
Marketing Strategies Include
- Search Engine Optimisation (SEO)- we have invest heavily in designing and optimising our website for organic listings from Google, Yahoo, Bing and many other search engines. We currently rank on page one for hundreds of IT related keywords, this will continue to improve generating a growing number of leads.
- Pay Per Click (PPC) Advertising- With Google, Yahoo, Bing- PPC enables us to created focused advertising across all our 70+ solution categories. This ensures that every IT company that lists with us received ongoing quality sales leads. We run our PPC as an ongoing marketing activity.
- Banner Advertising- will run across all major IT and Business related websites
- Press Releases, Articles, Blogs- our website has already received write-ups by Microsoft, CRN, ARN and numerous blogs this will continue